Xianghang Technology made a wonderful appearance at the Guangzhou Cultural Fair

From September 27 to 29, the 2024 Guangzhou Cultural Industry Fair (hereinafter referred to as "Guangzhou Cultural Fair") was held in Area A of the China Import and Export Fair Complex. This Guangzhou Cultural Fair was hosted by the Guangzhou Municipal People's Government and undertaken by the Publicity Department of the Guangzhou Municipal Committee of the Communist Party of China and the Guangzhou Municipal Bureau of Culture, Radio, Film and Tourism. With the theme of "Digital Empowerment of New Cultural and Tourism Industries Gathering in the Greater Bay Area", it set up three main exhibition activities: the Digital Cultural Creativity Exhibition, the Cultural and Tourism Equipment Exhibition, and the Guangzhou Film Industry Expo and Trade Fair.

2024 Guangzhou Cultural Industry Fair

As the leading company in China that is earliest engaged in medium-free holographic aerial imaging technology and the holder of basic patents for the underlying structure of optical materials, Xianghang Technology was invited to attend the conference and made a grand appearance with its innovative achievements and solutions in the field of medium-free holographic aerial imaging, bringing an immersive science fiction experience to many audiences.

On the afternoon of September 28, Ou Ge, deputy secretary of the Party Committee and deputy director of the Guangzhou Municipal Bureau of Industry and Information Technology, visited the Xianghang Technology exhibition area to inspect the cutting-edge application results of media-free holographic technology in the field of culture and tourism.

OuGe Experiences Innovative Holographic Products without Media

During the exhibition, Xianghang Technology's Medium-free holographic podium (prompter) was unveiled in the "Zhou Xiang Future" Metaverse Interactive Cinema exhibition area. At the "Movie Metaverse Derivative Exchange Conference and the Second Guangdong Film Short Film and Video Competition Launch Ceremony", the podium (prompter) equipped with Medium-free holographic technology was widely used and received unanimous praise from Wu Kaihang, the founding partner of Zhou Xiang Tianxia Film and Television Technology (Guangzhou) Co., Ltd. and other leaders and guests attending the conference.

Zhouxiangtianxia Film and Television Technology (Guangzhou) Co., Ltd.

Founding Partner Wu Kaihang

Use a Medium-free holographic podium (teleprompter) to give a speech

Through the features of the Medium-free holographic podium (teleprompter), such as floating prompting, diversified page turning functions, and automatic lifting and lowering adjustment, the speaker does not need to look down at the manuscript, but can directly face the audience and achieve a "speech without a script" throughout the whole process. The subversive technology and innovative products of Medium-free holographic have become one of the highlights of the exhibition, attracting reports from mainstream media such as Guangzhou Radio and Television Station.

Guangzhou Radio and Television reported

The Cultural Fair has been successfully held for 6 sessions so far, and it is an important focus for Guangzhou to promote the construction of a culturally strong city and a world cultural city. Since its opening, the Xianghang Technology booth has been crowded with visitors, and there is an endless stream of visitors coming to visit and consult.

Guests at the conference experience the medium-free holographic teleprompter

The interactive module equipped with Medium-free holographic aerial imaging technology can present the exhibition hall's cultural relics in three-dimensional form in the air. Guests can easily rotate and zoom in and out by clicking on the aerial interface to observe the details of the exhibits from different angles. The empowerment of non-media holography has created a new scene and new format for cultural and tourism interaction, bringing users a brand new travel experience.

In addition, innovative products such as the Medium-free holographic water drop table setting and the iceberg table setting also attracted a large number of visitors to experience them. Many industry manufacturers showed great interest in Xianghang Technology's innovative products and expressed a strong willingness to cooperate.

Business negotiation·Xianghang Technology Exhibition Area

With the booming development of the digital economy and the rapid rise of AI, the cultural industry needs to actively adapt to this era of vitality and change. The emergence and widespread application of non-intermediate holographic aerial imaging technology has accelerated the pace of high-end and intelligent transformation of traditional cultural industries.

This appearance at the Guangzhou Cultural Fair fully demonstrated Xianghang Technology's strong strength in the cultural industry. In the future, Xianghang Technology will actively exert its core technical strength, fully stimulate the multiplier effect of science and technology on the development of cultural industries, and promote the common prosperity of science and technology and cultural industries.